Kingsmill partners Asda for cancer awareness campaign
Kingsmill announced it has renewed its partnership with Asda in support of its Tickled Pink campaign for breast cancer awareness and support.
Category: News
PLMA’s Annual Private Label Summit heads to Manchester
PLMA’s Annual Private Label Summit will be held in Manchester on October 28-29, 2026.
The Summit brings together industry leaders to explore the future of store brands in one of Europe’s most competitive grocery markets.
Ülker Probis launches new campaign
pladis brand Ülker Probis has launched a new advertising campaign highlighting its 16% protein content and distinctive banana-cocoa cream flavor. Inspired by the concept of “Probis, the Inimitable Taste,” the commercial follows a professor, AI-powered robots, and advanced technology as they attempt to recreate the unique taste of Ülker Probis.
Nexture acquires UAE chocolate maker
Nexture announced it has started procedures to acquire La Crema, a Dubai-based manufacturer of chocolate and food ingredients used for a variety of end-applications, including ice cream, bakery, and fine pastry. The transaction is expected to be final by the end of 2026, subject to customary conditions.
interpack alliance adds Morocco trade fair
Messe Düsseldorf adds a new event that expands its involvement in the food and packaging market in the MENA region and provides interpack customers new business opportunities: Morocco Food World.
UK: Craft Bakers Association hosts Bakery Business Day
On September 16, the UK’s Craft Bakers Association hosts the 2026 Bakery Business day, welcoming bakers, suppliers, and supporters from across the UK to a day of inspiration and learning. The CBA Business Day 2026 takes at the Eastside Rooms, Birmingham.
Parle appoints new CEO
George Kovoor is the new CEO of Parle Products Pvt. Ltd, as of September 1, 2026. He joins the helm of India’s largest manufacturer of biscuits and confectionery following a tenure spanning over 30 years at PepsiCo.
Lotus Bakeries launches new global Biscoff campaign
Lotus Bakeries launched a new media campaign for its Biscoff® brand, emphasizing its global reach and format diversity. The campaign was launched in the UK with a national media wave, including billboards across London.
Mondelez to relaunch Oreo brand in 2027
Oreo will further expand its reach next year, with a new identity and quality improvements. As the company’s star brand, Oreo is reaching USD 5 billion in revenue and growing mid-single-digit this year, Mondelez executives highlighted at Barclays 19th Annual Global Consumer Staples Conference.
Martin Auer arrives in New York
Graz-based family business Martin Auer opened its first location outside of its home market of Austria, named ‘Rye by Martin Auer’, in Manhattan. The company’s popular rye recipe was customized for the New York opening.
BRIDOR offers cold season recipe ideas
BRIDOR presents three seasonal recipe ideas to mark the season for warming, indulgent treats. Three new concepts demonstrate how French viennoiserie can be combined with autumn and winter flavors to create eye-catching desserts and sweet snacks.
New entries to Greggs autumn menu
Greggs launched its autumn menu on September 3, with new products and popular specialties, including “one show-stopper that combines the two”: the Steak and Stilton® Bake.