Edouard Gestat was appointed the Baking Marketing Director for Baking with Lesaffre. Gestat takes over Thomas Lesaffre’s role, who was nominated as Fermentis General Manager. Edouard Gestat takes over the management of Baking With Lesaffre, the department that supports the Group’s baking activity.

He is now in charge of providing innovative solutions in the field of baking, with a team of experts and bakers, as well as a network of more than 50 Baking Center™ around the world.

Edouard Gestat spent 24 years in the world of food ingredients in technical development, sales, marketing and general management, including 13 years with Kerry, before joining Lesaffre in 2011 as CEO of Biospringer EMEA, a role he held for five years. In 2016, he became CEO of Biospringer North America, based in Milwaukee, USA. In 2022, he was appointed Global Marketing Director, in charge of baking yeast, baking ingredients and sourdough.

“I am honored to build upon the development and achievements of Thomas Lesaffre. Indeed, Baking with Lesaffre’s unparalleled expertise in fermentation is a true competitive advantage as we are reinforcing our position as an essential partner for the global bakery industry. In an ever-evolving market with rising consumer demands, it is our technical mastery, pioneering R&D, and innovative mindset that will distinguish us – not only in traditional baking, but also in pioneering new frontiers.” – Edouard Gestat, Marketing Director, Baking with Lesaffre

He will report to Brice-Audren Riché, CEO of Lesaffre.

Photo: f2m