Mondelez plans to invest over EUR 30 million into its Herentals bakery factory. Product ranges that are made there include Prince, TUC and PiM’s biscuits. The new installations should be operational in early 2024. The upgrade will include modern equipment that will increase the factory’s capacity.

The investment will include the installation of a new production line for TUC crackers, in addition to the two existing cracker lines. This new line will create an additional +6,500 tons capacity for TUC, available to support future growth of up to 40%.

In addition, a new production hall for the Prince biscuits will be installed, for the production of chocolate cream filling. The PiM’s line will also be upgraded with a new cake-baking unit and an upgrade of the chocolate process. The new PiM’s oven will be one of the first ones within the company’s supply chain network in Europe to make the transition from gas to electrical energy, the company announced.

For Bastogne, new packaging equipment will be installed. The plant will also implement new IT systems for the management of the warehouse and production system.

“This significant investment will continue the modernizing of the production installations in our Herentals facility, and create a highly efficient and robust supply infrastructure for our iconic biscuits such as Prince, Tuc and PiM’s,” said Bart De Geest, Plant Director Mondelez Herentals. “In combination with the development of our people expertise, this operation will enable the plant to develop its competitiveness, and prepares the ground for future growth of the plant.”

“With our combined expertise in biscuits and chocolate manufacturing, Herentals is one of the largest production facilities of Mondelēz International in Europe,” adds De Geest.

Photo: Mondelez