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FRITSCH: It’s not a sprint, it’s a marathon!
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Last time iba was staged in person, it provided a platform for EUR 2.1 billion in trade fair contracts. ­
Five years later, anticipations run high for the industry’s first ‘official’ get-together in Europe since the pandemic. With exhibitors bringing their best and latest to the stand, we asked key industry players what news they are bringing to the Messe Munich, when the gates open to visitors for iba ’23 in October.

Exhibitor highlights, part I

Hall A2 – 111

FRITSCH

FRITSCH will introduce the completely redesigned IMPRESSA bread at iba. For the upgrade, the company focused on the line’s hygienic design and a very compact footprint. “We will also present some technological highlights, especially in dough sheet production, but also in terms of end products and the flexibility of the line,” said Stefan Praller, Senior Director, Customer Experience. The smaller PROGRESSA bread will also be presented, upgraded to produce an expanded product range. In order to offer customers more solutions, there will also be an area with MULTIVAC machines and the related products at the booth.

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Industry trends FRITSCH is focusing on for its new developments include hygienic design, a compact equipment footprint and flexible, modular solutions. “In addition, we in the MULTIVAC Group continue to work consistently on Smart Services in order to support our customers in a predictive manner and to avoid unplanned downtimes. All of our industrial lines are now designed for this as standard,” Praller anticipates.

The article is part of an extended feature, which was originally published in [BBI 4 – 2023]. Read the full article in the magazine: