iba is inviting creative participants to submit their creations to a design competition called ‘Bakery of the Future’, by March 21. 2025. The new competition is looking for innovative ideas that will help shape the future of shopfitting. Trainees, students (e.g. architecture, interior Design, carpentry, joinery, marketing, IT), interested parties, visitors and exhibitors at iba 2025 can take part in the competition. Persons who are professionally working in the field of shopfitting cannot take part.

The event is part of the show’s focus on artisan bakery and the latest dynamics in sales and shopfitting. In the run-up to the trade fair, the new design competition – ‘The bakery of the future’ – will be held on this topic, as a decisive criterion for a successful business.

Prizes will be awarded for sustainable shopping experiences. The designs can include a holistic shop concept – from the interior design to the smart integration of modern technologies and environmentally friendly materials.

The vision of the bakery of the future could combine efficient working, an exceptional shopping experience and sustainable thinking. The criteria that are taken into account are: innovative interior design, sustainability, technological integration, functionality and customer experience.

Participants can apply online and submit their vision as a photo or video. The best ideas will be selected by a jury and awarded at iba. The first place comes with a prize of EUR 750, the second place will win EUR 500 and, for the third place winner, the prize will be EUR 250.

The Audience Award also receives a prize of EUR 750.  The award ceremony will be held on  May 20, 2025, at 10 a.m. at the iba.FORUM.

Photo: GHM