Brian Niccol, recently appointed CEO of Starbucks, wrote his intention to improve the store experience, acknowledging the company drifted from its core, in an open letter for all partners, customers and stakeholders.
Brian Niccol will join Starbucks on September 9, 2024, as its new CEO. After one year in the role, Laxman Narasimhan is stepping down as CEO and as a director effective immediately.
Starbucks announced that Laxman Narasimhan will become the company’s next CEO and a member of the Starbucks Board of Directors. Narasimhan will join Starbucks as the incoming CEO on October 1, 2022 and will start in the new role on April 1, 2023.
