Baker & Baker introduces a new type of doughnut, the Cadbury Crunchie doughnuts, which will first go on sale at Coop. From September, Morrisons will also stock them. The new product targets younger consumers and families.
Mars announced a new product in the biscuit category, Secret Centre Biscuits, a fusion of Mars chocolate, caramel and nougat flavors, and coated with Mars milk chocolate. The new range is available alongside Bounty Secret Centre Biscuits, which feature a blend of crisp chocolate biscuits, a coconut center and are covered in milk chocolate.
Barry Callebaut launched a new range of chocolate baking chips for its North American markets, the ruby chocolate chip. It will fall into the premium category of the company’s Intense Indulgence portfolio.