Consumers are bound to reach for snacks more and more in the following years. Snacks are diverse and enticing additions to any eating occasion, whether they stand in for an entire meal, or are seen as a treat, a catering option for events, or a movie-night companion. Manufacturers stand to gain by keeping up the pace with innovations in this category. Extrusion provides particularly interesting opportunities.
It’s not just an increasing number of occasions that is boosting snacking; even ‘no occasion at all’ can call for a snack. For example, Euromonitor lists boredom among the core reasons why consumers reach for snacks in 2023, a habit boosted by their availability.
