Matthews Cotswold Flour has launched a two-month-long project called ‘Bake For Ukraine’, offering its award-winning flours at half price as part of the charitable campaign to raise funds for the war-torn country.
After two years of virtually no trade events in Europe, a new edition of Sirha Europain concluded in Paris, marking the comeback of the in-person exhibition and the show’s own repositioning, to focus on the French bakery.
Exhibitors for iba 2023 can now begin the registration process for the event set to take place on October 22-26, 2023, organizers announced.
With the return to in-person exhibitions, Sirha Europain is introducing a new section, Sweet Creations, hosting players in the pastry industry. In addition to masterclasses, workshops and roundtables featured on the different stages, the trade fair will stage the return of the European Pastry Cup, and, for the first time, the French selection event for the World Pastry Cup.
In light of the current attacks in Urkaine, Messe Frankfurt Russia announced the decision to postpone Modern Bakery Moscow, which was originally set for the end of March, to a later date in June.
The trade show anticipates broad exhibitor offerings and a diverse event program reflecting the French bakery market, as it prepares for the exhibition set for March 26-29 in Paris.
Flour will be celebrated as a staple foodstuff worldwide on March 20. The theme ‘flour and people’ reflects a focus on the personal significance of flour, individually. The commemorative day was initiated by the FlourWorld Museum three years ago.
ISM announced its Asian debut in Tokyo, Japan is postponed April 2023. The trade fair was originally scheduled to take place in April this year but is now rescheduled due to COVID-19 concerns.
