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bbi-2023-04-It’s not a sprint, it’s a marathon! (COATRESA excerpt)

Last time iba was staged in person, it provided a platform for EUR 2.1 billion in trade fair contracts. ­
Five years later, anticipations run high for the industry’s first ‘official’ get-together in Europe since the pandemic. With exhibitors bringing their best and latest to the stand, we asked key industry players what news they are bringing to the Messe Munich, when the gates open to visitors for iba ’23 in October.

Exhibitor highlights, part I

The article is part of an extended feature, which was originally published in [BBI 4 – 2023]. Read the full article in the magazine: