In 2026, rye bread takes center stage: Federal Minister of Food and Agriculture Alois Rainer and Roland Ermer, President of the Central Association of the German Bakery Trade, presented the Bread of the Year at the Green Week.
Nestlé announced KitKat was named the official chocolate partner of Formula 1 in 2026, as the company is committed to investing in its most strategic growth platforms.
Oreo Zero Sugar and Oreo Double Stuf Zero Sugar are available in the US starting in January as permanent additions to the Oreo portfolio. Mondelez debuts sugar-free Oreos in the US, following the products’ launch in Europe and China.
BRIDOR announced new recipe ideas that reinterpret well-known sweet bakery classics from various European countries. The concepts, reimagined in the company’s French style, creating, offer festive ideas for the season’s holidays, reflecting its brand promise, ‘The Bakery Cultures of the World’.
backaldrin launched a wholegrain oat bread, with a full-bodied flavor, tender crumb, and which maintains its freshness for an extended time. With the new launch, backaldrin combines traditional baking craftsmanship with modern nutritional needs, the company explains.
At the Hannover Central Station, Ditsch launched a new bite-sized concept of its renowned pretzels, called Pretzel Bites. They are baked according to the original pretzel recipe.
Baker & Baker launched Cadbury Snow Balls Cookie into the UK in-store bakery market, the company’s first winter-themed cookie. It joins other seasonal launches, such as the Cadbury Mini Eggs Chocolate Cookie – an Easter offer.
Dunkin’ brings back its holiday-themed offerings on November 5, with a lineup of new festive drinks and returning seasonal favorites. The new Raspberry Striped Croissant joins the 2025 seasonal celebrations, along with two returning bacon jam creations.