ISM is set to start the year’s in-person events in Cologne from January 30 to February 2, 2022, after a two-year break. There are around 1,200 exhibitors from more than 60 countries registered to date, the organizers announced.
With the safety and hygiene concept #B-SAFE4business in place, admission is exclusively granted to people having recovered from, or vaccinated against COVID-19, as well as those in possession of a negative test to ensure the safety of the participating companies and visitors.
“As the leading industry meeting point, our top priority is to ensure that the re-start is as safe as possible for the industry. At the same time, we want to set new accents with new themes in the scope of our event and congress program. Lectures by experts, special events, start-up pitches and award ceremonies are just a few of the highlights the visitors can look forward to at ISM,” detailed Sabine Schommer, Director ISM.
New Product Showcase
The New Product Showcase aims to be the key location for innovations. The trade visitors can examine the new products of 2022 in the many display windows of the special “New Product Showcase” exhibition in the new Hall 1. In addition, the three most innovative products of ISM 2022 that were distinguished during the ISM Night will be presented here.
The ISM Packaging Award powered by ProSweets Cologne will be awarded for the most innovative form of packaging.
The Trend Court@ISM in Hall 5.2. is dedicated to the theme trends within the sweets industry. Different accents will be set in the three sections. New product trends and developments within the industry will be presented in a special area under the theme “Sweet Trends presented by Innova Market Insights”.
The complete program of the Expert Stage can be viewed at a glance on the ISM website.
#CONNECT2030 in transition – The Future Summit for Sweets and Snacks
The Congress will be staged on Tuesday, February 1, 2022, on the Expert Stage in Hall 5.2 as well as in digital format in the scope of ISM & ProSweets Cologne @home. ISM is focusing on the future of the sweets and snacks industry and will provide an overview of what is going to be possible in 2030 at the congress held on the fairgrounds. The congress addresses suppliers, manufacturers and the trade, on issues including forecasts, development opportunities, anticipating challenges.
In their keynote speech entitled “Future Sweets – What and how will we eat in 2030?”, Hon. Prof. Dr. Sascha Peters and Diana Drewes from Haute Innovation will speak about sustainable solutions for sweets with high nutritional values, recyclable packaging and future raw materials.
Other topics will include saving resources – ideas for the sustainable extraction and handling of raw materials in the sweets industry; CO2 reduction and ideas for climate-friendly action; developments revolving around the theme “Zero Food Waste”, and climate change effects on the availability of raw materials.