Hershey’s KIT KAT brand announced the launch of two new products at the start of the year: KIT KAT® Duos Strawberry + Dark Chocolate, and KIT KAT® Chocolate Hazelnut THiNS.
KIT KAT® Duos Strawberry + Dark Chocolate flavor combines the taste of strawberry with the rich flavor of dark chocolate in the KIT KAT® Duos third-generation bar. This fruit-inspired KIT KAT® bar will
be available in both standard and king size.
KIT KAT® THiNS Chocolate Hazelnut also joins the existing KIT KAT® THiNS lineup, which slims down the classic KIT KAT® wafer into a thinner treat. KIT KAT® THiNS Chocolate Hazelnut adds a hazelnut flavor to a light, crispy version range launched last year, available in both 3.1 oz. and 7.37 oz. bags.
Both new items are permanent additions to KIT KAT®’s lineup. “A new year is always a chance to try new things, so what better way to start than by releasing new KIT KAT® flavors?” said Dan Williard, brand manager of KIT KAT®. “There’s nothing more classic than KIT KAT® wafers and chocolate, but KIT KAT® Duos Strawberry + Dark Chocolate and KIT KAT® THiNS Chocolate Hazelnut bring fresh takes.”
The Hershey Company has approximately 17,000 employees around the world and more than 90 brands that drive more than USD8.1 bn in annual revenues.