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KIT KAT unveils blueberry muffin flavor
The Hershey Company Blueberry Muffin KIT KAT

KIT KAT introduces a new, limited-edition wafer with Blueberry Muffin flavor, starting this April, Hershey announced. It is said to feature “notes of fresh and cooked blueberries, a cake batter-like muffin flavor, and graham cookie pieces folded into the bar.” This new bar is made with blueberry muffin-flavored creme wrapped around the crispy wafers to mirror the experience of biting into a blueberry muffin. This flavor will be available at retailers throughout the U.S. in a 1.5 oz. standard bar, 3 oz. king bar, and 0.49 oz. snack size.

“Our product creators have such passion for deciding which flavor KIT KAT® should take on next and making sure it delivers for our fans,” said Dan Williard, Brand Manager of KIT KAT®.

The blueberry muffin flavor is the latest in the brand’s ever-growing portfolio of permanent, seasonal, and limited-edition flavors, joining KIT KAT® Duos Strawberry + Dark Chocolate, KIT KAT® Thins Hazelnut, KIT KAT® Lemon Crisp, and more.

Photo: The Hershey Company