Martin Braun-Gruppe highlights fusion croissants at iba
The Bakery Ingredients Division of the Martin Braun-Gruppe is presenting product and marketing concepts from the Agrano, Braun, Capfruit and Cresco Italia brands at iba.
The Bakery Ingredients Division of the Martin Braun-Gruppe is presenting product and marketing concepts from the Agrano, Braun, Capfruit and Cresco Italia brands at iba.
The Martin Braun Group generated record sales of EUR 626 million in FY 2022, a 19.7% growth compared to the previous year, with all product ranges performing well, despite ongoing challenges such as inflation concerns among consumers. Its Poland Gida joint venture in Turkey also enjoyed significant growth.
How can you turn a small crafts business into a medium-sized company? The Polish pastry shop Staropolska answered this question – with comprehensive steps towards digitization and automation.
Wolf ButterBack KG, a premium frozen baked products manufacturer in Fürth, is growing dynamically and is investing around EUR 50 million in a new third factory. The company had to expand production capacity to meet rising demand.
Product planning systems offer more flexibility and cut costs for the bread and bakery industry. Systems that are directly integrated in the ERP software are most suitable.
The Oetker subsidiary Wolf ButterBack KG plans to combine conventional and new, and on the one hand remain a loyal supplier to artisan bakers through wholesale organizations, while on the other serving new sales channels as well as European countries abroad.
Digitization is progressing well in the baked goods industry. The sector specialist CSB-System showcases this in concrete terms. Its digital solutions presentation includes systems for incoming goods, production planning, price labeling, order-picking and branch connectivity.