With its portfolio of companies, the WP BAKERYGROUP covers every step of the baking process with dedicated
and interconnected equipment. Jürgen Horstmann – owner, Horstmann Group, and Carola Landhäuser –
WP BAKERYGROUP CEO, share the insights of leading a diverse group of companies and looking beyond individual production steps when designing solutions, to a ‘think process’ big-picture that shapes innovation in baking.
There is nothing average about these flatbread heroes: lavash and pita each bring powerful personalities to diverse culinary creations. Wraps alone offer a world of eating experiences, and consumers are eagerly taking note. Under such promising circumstances, only one question remains: how to optimize production with consistent, quality results?
Energy consumption is undisputed at the top of the industry’s concerns and efforts for improvement. Tunnel ovens offer opportunities to go the extra mile on the path to resource savings. The eight-generation oven builders at HEUFT have also been observing a surge in the interest in economical and flexible machines, now a universal top priority in the industry.
Bundy Baking has enjoyed successful business worldwide over the past years, with American Pan strengthening its foothold in Europe.
Energy consumption is undisputed at the top of the industry’s concerns and efforts for improvement. Royal Kaak recently launched a new service that closely investigates the energy-saving potential of an industrial oven, which can help lower energy consumption by up to 15%: the OvenScan, launched last year and introduced in the Benelux countries in 2023.
iba and the German Bakers’ Confederation analyze current dynamics in the industry and the future of baking innovations, exploring possible and necessary directions.
Bühler sees an increase in requests for flexibility regarding energy sources, energy-saving solutions and alternative heating technologies. To these, sustainability commitments are added, which also translates into an increasing interest in carbon-neutral solutions.
The Artista Deli is Sveba Dahlen’s recently launched modular oven, for bakery products and pizza. It was designed to deliver three ovens in one, all focusing on craftsmanship, process automation efficiency, at production high capacity.
Royal Kaak recently launched a new service that closely investigates the energy-saving potential of an industrial oven, which can help lower energy consumption by up to 15%: the OvenScan.
Sharp energy supply disruptions have shown the financial value of having a flexible system that can adapt all types of pre-existing heating methods to the cheapest and/or immediately available energy source.
This increasing interest in better-for-you foods continues to fuel product innovation, including in the sweet bakery market.
William Bundy – Global President, Operations, Bundy Baking Solutions, and Jason Bowman – President American Pan Europe & MENA talk resilience, acquisitions, technology and, first of all, loyalty, in an interview.
