
Ditsch launches pretzel bite snack
At the Hannover Central Station, Ditsch launched a new bite-sized concept of its renowned pretzels, called Pretzel Bites. They are baked according to the original pretzel recipe.
At the Hannover Central Station, Ditsch launched a new bite-sized concept of its renowned pretzels, called Pretzel Bites. They are baked according to the original pretzel recipe.
Baker & Baker launched Cadbury Snow Balls Cookie into the UK in-store bakery market, the company’s first winter-themed cookie. It joins other seasonal launches, such as the Cadbury Mini Eggs Chocolate Cookie – an Easter offer.
Dunkin’ brings back its holiday-themed offerings on November 5, with a lineup of new festive drinks and returning seasonal favorites. The new Raspberry Striped Croissant joins the 2025 seasonal celebrations, along with two returning bacon jam creations.
GoodMills Innovation launches High-MAC brans, which help enrich baked goods with fiber and preserve the desired texture, volume and flavor of the products. The finely milled and physically stabilized brans made from wheat, rye and spelt can be incorporated into a wide range of applications.
Krispy Kreme® launched a new, superhero-themed donut collection in collaboration with Warner Bros. Discovery Global Consumer Products, called ‘Hungry for Heroes’. The characters that earned their own limited-edition donuts are DC superheroes.
Papa Johns announced the global launch of a new product, the Croissant Pizza. Launching in nine markets, it will first be introduced in the UAE. Paying homage to the classic pastry, the Croissant Pizza pairs a crisp, braided, flaky crust, which pays homage to the pastry, with the brand’s Better Ingredients.
Baker & Baker introduced a double-filled lemon cheesecake doughnut in the UK. The limited-edition product is the second doughnut released under the premium Black Label brand and will be available until September.
The OREO brand introduced the Limited Edition Selena Gomez OREO Cookies, inspired by a beloved drink from the artist’s childhood – horchata, Mondelēz announced. She worked with OREO to develop a sweet-and-spiced flavor combo.
Mondelēz International and Lotus Bakeries are strengthening their partnership for Belgium with the launch of a new product – the Côte d’Or L’Original with crunchy Lotus Biscoff® pieces. This collaboration brings a combination of two authentic Belgian tastes to consumers, reflecting the companies’ shared roots.
Baker & Baker introduced a double-filled salted caramel and nut doughnut in the UK. The doughnut, which is proving popular in Europe, is set to be introduced during April and combines a premium doughnut with a very popular flavor in the UK.
Baker & Baker launched a Victoria Muffin in the UK, an interpretation of the famous Victoria Sponge. The new muffin has a light vanilla flavor. It is filled with strawberry jam and crowned with sugar nibs and buttercream.
Mademoiselle Desserts added new products to its 2025 portfolio. The new additions include creative hybrids, iconic British classics and bold, on-trend flavors.

