This is sourdough TLC
Sourdough makes one of the most powerful
ingredients in a bakery. It can tell a story about
tradition and creative, personal interpretations. Unique sourdough notes can define a bakery.
Tag: Puratos
Puratos sourdough starter showcased at new Louvre museum bakery
Puratos’ historic Vitus sourdough starter was selected as the signature sourdough for the newly-opened Boulangerie du Louvre in Paris, France. The world’s first fully operational artisanal bakery, with an on-site production area and inside a major art museum will use Vitus to produce artisan breads for sale daily.
Puratos and AMF Bakery Systems launch pilot bakery plant
Puratos and AMF Bakery Systems collaborated on developing a new pilot bakery plant that supports their work with commercial bakeries in North America. The facility, featuring last-generation technology that mirrors real-world manufacturing setups, is now open for projects at Puratos’ US Headquarters.
Puratos unveils three innovations at iba 2025
Puratos returns to iba with three new developments: a novel bakery improver that supports convenience and sustainability, sprouted grains that boost fiber content and taste, and a reimagined brioche concept that is also environmentally friendly.
Puratos launches plant-based chocolate ingredient
Puratos extended its Ambiante range of ready-to-whip toppings and fillings with a new entry: chocolate. The Ambiante Chocolate Flavor is 100% dairy-free, with no artificial flavors or colors (NAFNAC) and uses cocoa powder from Puratos’s sustainable Cacao-Trace program.
Puratos launches Sapore Lavida traceable sourdough
Puratos announced the launch of Sapore Lavida, its first completely traceable active sourdough produced in Belgium. The new ingredient is made exclusively with 100% wholewheat flour sourced from regenerative agriculture practices.
Sustainable cocoa program to support 50,000 farmers by 2030
Belcolade and Puratos released the latest annual report of the Cacao-Trace® sustainable cocoa program. The program is on track to support and provide living income for 50,000 farmers by 2030, Puratos announced.
“All sourdoughs harbor a different consortium of micro-organisms”
Karl de Smedt, sourdough librarian at Puratos, shares insights into the bustling scene of European sourdough creations, how to maintain a strain’s profile and how to work with sourdough in large-scale operations.
Puratos UK launches Sapore Sally ready-to-use sourdough
Puratos UK announced a sustainable, ready-to-use sourdough made with wild-farmed regeneratively farmed flour, Sapore Sally. The latest addition to the Sapore range of living and inactive sourdoughs, Sapore Sally is a living sourdough made with regeneratively farmed flour from UK-based Wildfarmed.
iba.START UP AWARD goes to WECARRY
WECARRY from Germany is the recipient of the first iba.START UP AWARD. The public voted for their favorite new concept out of the 24 startups at the show via the iba.UNIVERSE online tool as well as on-site throughout the trade fair.
Spotimize AI service debuts at iba.START UP AREA
A new AI image-recognition service is unveiled at iba, which tracks in-store patisserie and bakery shelf performances in real-time. AI specialist MarketLab, in partnership with Puratos, developed Spotimize to help with shelf management, lower waste and improve the customer’s experience. During its current startup phase, the Spotimize service will be available to a limited number of customers in selected countries.
Puratos introduces bakeable boba Smoobees
Puratos US introduces Smoobees, soft and chewy fruit boba as an alternative to traditional fillings. Puratos US introduces Smoobees, soft and chewy fruit boba as an alternative to traditional fillings. Inspired by the molecular gastronomy technique of capturing flavors in spheres, Smoobees offer a better-for-you alternative to fruit bits, often comprised of sugars and starches coated with fruit dye.
