The French flair for pastries
From the beloved classics to the unexpected modern creations, the finest viennoiserie and puff pastries enjoy unwavering commitment from consumers.
From the beloved classics to the unexpected modern creations, the finest viennoiserie and puff pastries enjoy unwavering commitment from consumers.
Until the upcoming exhibition, iba’s multimedia campaign, ‘Baking New Ways’, will present various players and innovative concepts from the industry as well as the trade show’s highlights. The topics will be selected based on their significance for the baking industry.
MECATHERM unveiled its latest oven in October last year, at iba. Since then, the M-VT vertical oven has also been presented at Gulfood Manufacturing, which makes two/two for this piece of equipment in terms of trade shows attended vs. awards gained.
MECATHERM received its first EcoVadis award for its sustainable development performance in 2023. The international organization that evaluates companies on their performance, commitments, and practices in terms of sustainable development awarded the French technology specialist the bronze medal.
While recipe variations for baguettes and bread rolls are not only to be expected but also make for unique selling points, high hydration rates and long dough resting times are the calling card of more sophisticated, authentic premium products.
MECATHERM’s newly launched vertical oven won the Gulfood Manufacturing Excellence Award in the Best Processing Innovation category. The M-VT is a very compact, flexible oven that can be used for a wide range of bakery goods, from crusty bread to pastries and soft products. The equipment was designed to reduce energy consumption and includes innovative features such as the new Hygro Control System and an energy recovery system.
Trade visitors welcome iba’s comeback. This October, 1,073 exhibitors from 46 countries showcased their latest developments in 10 halls, for 57,000 visitors from 150 countries attending the show. The fair in Munich saw full aisles for an anticipated industry reunion. By comparison, more than 77,000 trade visitors from around 170 countries came to iba in 2018. In total, over 1,300 companies exhibited 5 years ago.
WECARRY from Germany is the recipient of the first iba.START UP AWARD. The public voted for their favorite new concept out of the 24 startups at the show via the iba.UNIVERSE online tool as well as on-site throughout the trade fair.
Lin Yeqiang and Feng Yingjie from China won the 2023 iba.UIBC.CUP of Bakers. Teams from 12 countries competed live for the gold medal this year at iba. Working in teams of two, 12 nations took on the challenge. They included the best bakers from Peru, Japan, France, China, Greece, Germany, Korea, Iceland, Mexico, Brazil, Chile and Italy.
Energy consumption is undisputed at the top of the industry’s concerns and efforts for improvement. Royal Kaak recently launched a new service that closely investigates the energy-saving potential of an industrial oven, which can help lower energy consumption by up to 15%: the OvenScan, launched last year and introduced in the Benelux countries in 2023.
The MECATHERM ACADEMY is organizing a new, three-day course on the fundamentals of industrial baking. It will be held from November 14 to 16 this year. The training session will combine theory, with a focus on ingredients and bread manufacturing, and practice.
In October, MECATHERM will launch at iba new solutions including its new M-VT vertical oven for bakery, pastry and patisserie products, its new M-RT molder designed for crusty breads, as well as solutions that help optimize energy consumption for production lines. MECATHERM will exhibit together with its sister company, ABI LTD.