Nothing Bundt Cakes released a limited-time pop-up flavor, Churro Dulce de Leche, available at all the brand’s cakeries for two weeks only, from September 25 to Oct. 8 (or while supplies last). Churro Dulce de Leche is the brand’s first filled cake flavor and a nod to the beloved Mexican classic dessert.
New Products
Irwin’s Bakery launched Howells Wee Joeys, bite-sized madeira sponge cakes covered in jelly and coconut. “We are all a little bit excited in the bakery this week,” the bakery announced via its LinkedIn page.
Latin-inspired, better-for-you brand Brazi Bites launched a new line of gluten-free waffles, inspired by the viral #WillitWaffle social media trend. The new releases come in three flavors: the Cheesy Waffle, Homestyle and Blueberry.
Greek brand ALLATINI introduced the new Digestives with Whole Wheat flour, in two versions: Classic and Zero with 0% sugar. The new ALLATINI Digestive cookie range contains whole wheat for its high nutritional value. They are intended as a snack offering throughout the day.
Krispy Kreme announced its take on the pumpkin spice season is available from August 7. The limited collection includes donuts that are mixed, stuffed, sprinkled and topped with pumpkin spice, and new releases: the Pumpkin Spice Cheesecake Swirl Doughnut and Pumpkin Spice Maple Pecan Doughnut.
Baker & Baker launched a limited-edition donut targeting Halloween on the UK market, the ‘Cocoa Orange Boomie’. It follows a successful launch in Europe, initially in Germany, before being rolled out in France and Spain.
Mars announced a new product in the biscuit category, Secret Centre Biscuits, a fusion of Mars chocolate, caramel and nougat flavors, and coated with Mars milk chocolate. The new range is available alongside Bounty Secret Centre Biscuits, which feature a blend of crisp chocolate biscuits, a coconut center and are covered in milk chocolate.
The new product in the Chocolate Digestive range marks the return of the Chocolate Digestives in pladis’ portfolio for the first time since 2005, and marks the 100th anniversary of the McVitie’s Chocolate Digestive. The new variety is a permanent addition to the range.
Eric Kayser bakery announced a new concept launch, the ‘Baguett.’. It aims to “redefine the iconic French bread,” Alexandre Matcheret, CEO, said in an announcement. “Far from resting on its laurels, Éric Kayser reinvents the baguette in all its forms, the national emblem recently recognized by UNESCO.”
In partnership with Nintendo, Mondelez releases limited-edition cookies inspired by the world of Super Mario™. The limited-edition OREO x Super Mario cookies feature 16 unique embossments including Super Mario characters and power-ups, such as Mario and Luigi, a Super Star, and enemies like a Goomba and Bowser Jr. Packs are randomly filled.